Thursday, 15 October 2009
Tesco Mobile ramping up high street presence – United Kingdom
In effort to compete head on with Carphone Warehouse, Tesco Mobile plans to expand its 50 high street mobile stores into 100 by April 2010. The two companies both run their own MVNOs and actively sell third party offers. The Carphone Warehouse has a major UK high street presence selling pre and post paid mobile offering and also runs TalkTalk, a triple play offering. Tesco on the other hand does that too but also has a massive consumer supermarket presence with interested in food and beverages, clothing, electronics, finances, catalogue and Internet businesses and specifically to this story, telecoms.