Monday, 31 August 2009

Mobisud France sold to SFR – France

French newspaper, La Tribune, reports that SFR has bought out the remainder of Mobisud France from Maroc Telecom. The deal has been valued at EUR 1 and is really a house keeping exercise within Vivendi, which owns significant interests in both SFR and Maroc Telecom.

The Belgium operation remains unaffected and it is still a Maroc Telecom subsidiary.

Mobisud France is an MVNO which targets north-Africans living in France. The MVNO operates over the SFR network. SFR is the 2nd largest MNO in France with a 36% market share at Q408 (figures taken from Blycroft’s MNO Directory 2009).

Industry reports suggest that Mobisud France may now be merged into SFR and the brand closed down. With reportedly 60,000 subscribers the service made a EUR 19,000,000 loss in 2008, compared to 100,000 subscribers in Belgium.