Wednesday, 29 July 2009

Tesco Mobile unveils new unlimited tariff – UK

British MVNO Tesco Mobile, a joint venture between O2 and the supermarket giant, has announced the introduction of a new unlimited tariff.

The new tariff, which is a distributed in a SIM-only pay monthly arrangement, will give customers unlimited calls, texts and browsing for GBP 30 (USD 50.83) a month, with a fair usage limit of GBP 500 (USD 846.60).

Tesco Chief Executive Officer Lance Batchelor is quoted as saying: “We believe that this will change the way people use their mobile phones. The new tariff aims to give people a simple, guaranteed way to have unlimited calls, texts and browsing. It takes away the concern and uncertainty about your monthly bill as it’s fixed at £30, meaning you can talk, text and browse freely.”