Friday, 3 July 2009

Orange linked with Blyk partnership – UK

British advertising based MVNO Blyk Mobile, which gives users credit in return for receiving targeted advertisements, is reportedly close to signing a licensing deal with MNO Orange, the network Blyk uses in the United Kingdom. Blyk has stopped taking on new subscribers as it begins its evolution from MVNO to licensing its technology and agreeing partnerships with operators.

Although details about any agreement have yet to be released it is expected that if the deal goes ahead that Orange would mimic what Blyk offers its customers i.e. credit in return for viewing selected advertisements.