Monday, 8 June 2009

Blyk eager to enter Indian MVNO market – India

Mobile advertising focused MVNO Blyk has reaffirmed its intention to enter the Indian market. The MVNO gives 16-24 year olds GBP 15 (USD 24.47) worth of credit in return for receiving targeted, specific mobile advertisements direct to their handsets.

Blyk spokesperson Ann Sarimo confirmed Blyk’s desire to begin operating in the soon to be deregulated Indian mobile market, saying: "Discussions are ongoing (with potential partners). So yes, we do intend to enter India but cannot comment yet on the timing,"

Media reports suggest that Blyk are already recruiting a senior management team for its Indian venture.