The MVNO market now numbers over 600 operations. Their proliferation is widespread throughout Europe, North America and many Asian countries and more recently the sector has seen launches in the Middle East. The sector contains headline grabbing operations with activities in multiple markets through to small players with revenue positive operations based upon incredibly niche markets. As a sector the MVNO market is incredibly active with launches, buy outs and failures.
Monday, 5 January 2009
Pepephone introduces new mobile offer – Spain
According to TMCnet.com, Pepephone, a Spanish MVNO, has introduced a new plan to lure postpaid subscribers of other operators to switch to its service in January. Under the new plan, subscribers opting to switch will be able to make mobile calls at EUR 0.06 (USD 0.08) per minute (plus VAT) for life as against the standard rate of EUR 0.09 (USD 0.13) per minute (plus EUR 0.15 (USD 0.21) call connection fee). However, the scheme will apply only to those customers who have been using services of other operators for at least two months.
